Yevheny Pianykh, founder of TREZVO, explaining a landing-page structure
Yevheny Pianykh Founder, TREZVO

Landing pages for local and service businesses

One focused page that turns interest into an enquiry.

I analyse the business, structure the offer, write the copy, design and build the page, connect the form and messengers, add analytics and publish it.

Send your current site, Google profile, Instagram or a short description. I'll reply within 24 hours with 2 initial ideas and the page structure I'd start with.

No call required · reply within 24 hours

One-time
From €300
One focused landing page
Languages
Up to 3
Natural localized launch
Revisions
5 rounds
Grouped changes per round
First version
Up to 7 days
After all required inputs arrive
Technical launch
Published
Deployment work included

Selected landing-page work

Three businesses. Three ways a customer decides.

These published pages show real implementation, responsive design and different conversion paths. They are not performance claims.

URPE Spain — High-ticket quote landing

High-ticket quote landing

URPE Spain

Renovation and construction

Objective
Build enough project trust to support a quote request
Conversion
Visit and quote request
Languages
Spanish, English, Russian

A high-ticket service site built around service clarity, geography, process, real project imagery and the path towards a project enquiry.

The main commercial landing is supported by separate service and search pages where a distinct search intent exists.

View URPE Spain
Aesthetic Spaace — Appointment and service landing

Appointment and service landing

Aesthetic Spaace

Beauty, cosmetology, laser and massage

Objective
Make the services, specialists, prices and location easy to check
Conversion
Consultation or appointment request
Languages
Spanish, Ukrainian, Russian

An appointment business needs visitors to understand the service, trust the specialists, see relevant prices and know how to contact or book.

Service categories lead into team trust, pricing, reviews, location and a short consultation path.

View Aesthetic Spaace
Solomiya Sausya — Personal expert landing

Personal expert landing

Solomiya Sausya

Mentoring and consultation

Objective
Build trust in the person, method and fit for each audience
Conversion
Start a messenger conversation
Languages
Ukrainian

For a personal specialist, the person and method are part of the product. The page therefore builds trust differently from construction or beauty.

Audience choice leads into the expert, approach, proof, pricing and a messenger-first introduction.

View Solomiya Sausya

Not one template

The structure follows how your customer's customer decides.

Individual design is not a different colour applied to the same sequence. The buying model changes the order and weight of the page.

01

Construction

Decision path

  1. 1. Proof
  2. 2. Project or service type
  3. 3. Geography
  4. 4. Process
  5. 5. Quote

02

Beauty

Decision path

  1. 1. Services
  2. 2. Specialists
  3. 3. Price
  4. 4. Reviews
  5. 5. Appointment

03

Personal expert

Decision path

  1. 1. Audience
  2. 2. Person
  3. 3. Method
  4. 4. Proof
  5. 5. Price
  6. 6. Conversation

What €300 includes

One page, from business question to published contact path.

The base unit is one landing page with one primary commercial action. Extra pages and material scope changes are quoted separately.

01

Business and message

  • Business analysis
  • Supplied-material review
  • Page structure
  • Offer and message hierarchy
  • Conversion copy

02

Design and implementation

  • Individual page design
  • TREZVO Landing Builder implementation
  • Desktop, tablet and mobile
  • Mobile composition
  • Accessibility considerations

03

Contact

  • Business-fit lead form
  • WhatsApp contact path
  • Telegram contact path
  • Privacy notice around the form

04

Measurement

  • GA4
  • Basic CTA events
  • Form submit tracking
  • WhatsApp click tracking
  • Telegram click tracking
  • UTM and context where supported

05

Technical launch

  • Technical SEO
  • Metadata and canonical
  • Multilingual setup where relevant
  • Domain connection and SSL work
  • Deployment and publication
  • Cookie and legal implementation where required
Show me what my page needs
Yevheny Pianykh, founder of TREZVO, explaining a landing-page structure

Message before decoration

Design starts after the business decision is clear.

Before I decide how the page looks, I work out what it must make clear and what action it should support.

  • What is being sold?
  • Who is the page for?
  • What situation brings the visitor here?
  • What proof exists?
  • Which objections matter?
  • What should happen next?

Only then do sections, type, images, layout and visual detail earn their place.

Illustrative page anatomy

A useful page removes uncertainty in the order the buyer feels it.

This is an example of the reasoning, not a mandatory template.

  1. 01

    Hero

    Offer, audience and the primary action.

  2. 02

    Proof

    Reviews, work, credentials or the person behind the service.

  3. 03

    Main offer

    What is sold and what the customer receives.

  4. 04

    Decision support

    Who it fits, why this option and what makes it credible.

  5. 05

    Conditions

    Process, price and practical terms that reduce uncertainty.

  6. 06

    FAQ

    Answers to the objections that can block the next step.

  7. 07

    Contact

    One primary action supported by the right form and messengers.

The actual sequence depends on how the customer's customer buys.

Landing page vs SEO Page

The main destination and the extra search entry points are different products.

A landing page defines the commercial path. An SEO Page adds one approved search intent inside that established site.

Main landing

from €300

The main commercial destination.

  • Analysis and structure
  • Copy and individual design
  • Form, messengers and analytics
  • Technical launch and publication

SEO Page

€50 per language / URL

One extra search entry point inside a TREZVO-created or managed site.

  • One approved search intent
  • SEO copy and metadata
  • Internal links
  • Uses the existing site design system

Not every landing needs extra SEO pages. Full keyword clustering, broad SERP research and a content roadmap are separate SEO work.

See the SEO Page product

What I may need from you

Only the material that matters for this business.

Depending on the offer, this may include the following. Not every project needs every item.

  • Logo
  • Real photos
  • Service descriptions
  • Prices
  • Contacts
  • Reviews
  • Cases
  • Credentials
  • Licences
  • Legal business details

Process

Start with a link. Fix the scope before implementation.

Communication stays asynchronous unless a call is genuinely useful.

  1. 1

    Send your business

    Send a website, Instagram, Google profile or short business description.

  2. 2

    Receive 2 initial ideas

    Within 24 hours I send two observations or directions and the high-level structure I would start from. This is not a free design.

  3. 3

    Clarify the missing facts

    We confirm the offer, CTA, languages, proof, contacts, materials and required functionality.

  4. 4

    Agree scope and price

    The page, languages, functionality, scope and price are fixed before implementation.

  5. 5

    First version

    A typical first version is ready within 7 days after all required inputs arrive.

  6. 6

    Revisions

    Up to 5 rounds are included. Each round may contain a grouped list of requested changes.

  7. 7

    Publish

    Domain connection, SSL and deployment work are included.

  8. 8

    Measure

    GA4 and approved contact actions show visits and interactions without calling every click a lead.

Scope boundary

This is a conversion destination, not custom business software.

The landing-page product does not include the following systems.

I do not normally modify WordPress, Wix, another agency's code or a client's custom application. Existing sites can be reviewed and used as source material.

A landing page can improve clarity, relevance, trust, contact friction and measurement. It cannot manufacture demand or guarantee traffic, leads, rankings, sales or revenue.

Domain, hosting and ownership

Publication is included. Third-party costs are not hidden inside the price.

Launch

Domain connection, SSL, deployment and technical publication work are included. The client pays registrar, hosting and third-party subscription costs.

Managed model

With relevant ongoing TREZVO support or SEO, TREZVO may host and manage the site through its infrastructure.

Handoff model

Without ongoing management, TREZVO can hand over the project and source files. The €300 product does not promise permanent free hosting or create artificial lock-in.

Yevheny Pianykh, founder of TREZVO, explaining a landing-page structure

Who structures the page

The person analysing the business is involved in building the page.

I work through the offer, customer decision, copy, structure and implementation as one connected job instead of passing each part through a separate production line.

16 years in IT across B2C, B2B, products, marketplaces, analytics and acquisition work.

Practical questions

Scope, timing and ownership before you start.

What exactly do I get for €300?

One landing page with business and material analysis, structure, copy, individual design, responsive implementation, a form, WhatsApp, Telegram, analytics, technical SEO, publication, up to 3 launch languages and up to 5 grouped revision rounds. Basic privacy and legal implementation is included where required.

How many languages are included?

Up to 3 launch languages with natural localized copy, routes, metadata, CTA wording and multilingual technical setup. More languages require a separate quote.

Is the design individual?

Yes. The hierarchy, structure, composition, type, images, proof, CTA and mobile layout are decided around the business using TREZVO Landing Builder. The price does not include unlimited bespoke UI work or a separate large Figma project.

How long does it take?

A typical first version is ready within 7 days after I receive all information and materials needed to build it. Missing inputs pause the start of that period. Urgent work may cost more.

How many revisions are included?

Up to 5 revision rounds. A round may contain a grouped list of text, image and layout changes. Material changes to the agreed scope are quoted separately.

What if I do not have all the content?

Temporary prototype information and generated visuals can show structure and design. Unverified prices, testimonials, credentials, addresses, legal facts and performance claims must be confirmed, replaced or removed before publication.

Does €300 include SEO?

Technical SEO is included: metadata, canonical, headings, indexability, multilingual setup, sitemap integration and relevant structured data. Full keyword clustering, broad SERP research and a content roadmap are separate.

What is the difference between a landing and a €50 SEO Page?

The landing is the main conversion destination with its own analysis, structure, design, form and analytics. An SEO Page is one additional search-intent page inside an existing TREZVO site using the established design and conversion system.

Is analytics included?

Yes. GA4, basic CTA events, form submit, WhatsApp click, Telegram click and UTM or context attribution where supported. A click is recorded as an interaction, not a confirmed enquiry.

Is domain setup included?

The work to connect the domain, configure SSL and deploy the page is included. Registrar, hosting and other provider fees are paid separately by the client.

Do you edit WordPress or Wix?

Not normally. I can review an existing site and use it as source material, but the new landing is built on TREZVO Landing Builder.

Do you build ecommerce or custom applications?

No. This product is for traffic and conversion destinations, not ecommerce, CRM, dashboards, portals or custom application development.

Do you guarantee leads?

No. The page can improve clarity, trust, contact friction and measurement. Demand, traffic quality, the offer, availability, follow-up and the sales process also affect the result.

Start without a call

Send your business. I'll show you the page structure I'd start with.

Send your current site, Google profile, Instagram or a short business description. I'll reply within 24 hours with 2 initial ideas and the structure I'd start from. This is a direction, not a free design or finished copy.

No call required · reply within 24 hours

Free — no obligation

Send me your business.

One contact is enough. I'll return with 2 initial ideas and the page direction I'd start with within 24 hours. This is not a free finished design.

Phone, WhatsApp, Telegram, Instagram, email — whatever is easiest. One is enough.

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